by Dirk Jacobs | Feb 15, 2018 | News
The digital ad industry went into a collective meltdown over news that Safari, Apple, and Chrome were making moves to integrate ad-blocking technology. Indeed, ad blocking is already impacting companies throughout the ecosystem, with Criteo most...
by Dirk Jacobs | Feb 8, 2018 | News
By Dirk Jacobs, Managing Director, Gamma We recently worked with a major publisher in the Philippines on a private marketplace (PMP) deal, which they wrongly assumed was a programmatic guaranteed deal simply because these terms are thrown about interchangeably all the...