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Why There’s no Such Thing as a ‘Gaming Ad Campaign’ in Southeast Asia

Why There’s no Such Thing as a ‘Gaming Ad Campaign’ in Southeast Asia

by Dirk Jacobs | Oct 4, 2017 | News

By Dirk Jacobs, Managing Director, Gamma When people talk about gaming in Southeast Asia (SEA), they’re bullish. They talk about ballooning mobile penetration that will result in millions of first-time internet users or revenue that will double by 2020. This is backed...

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